NBC Montana tops nation in Olympics viewership

MISSOULA, Mont. - NBC Montana wants to say "thank you" to our viewers, and share some interesting news with you.

NBC Montana led all NBC affiliates in the United States in prime-time ratings for the Winter Olympics in two key demographics: adults from 25 to 54 years old, and adults from 18 to 49 years old.

KTVM, our station in Bozeman and Butte, topped the nation in both demographics; and KECI and KCFW, our stations in Missoula and Kalispell, came in second.

It's pretty amazing news and it shows just how important winter sports are here in Montana.

We want to thank you for sharing the Olympic spirit with us.

More Stories